About Be Your Lash
Our Story
Be Your Lash started with a single lash bed in a cozy, welcoming space, with a focus on delivering personalized, exclusive, and luxurious experiences. From these modest beginnings, fueled by dedication and a passion for exceptional service, the business flourished. Today, Be Your Lash boasts a dedicated team of four remarkable women and operates out of four lash beds, each housed within private, exclusive, and elegant studios in the heart of Los Angeles.
Our journey from a single lash bed to multiple luxurious studios is a story of passion, dedication, trust, and teamwork, underpinned by a strong connection with the community. It's a testament to the unique beauty experience Be Your Lash offers, celebrating the individuality and natural beauty of each client.
Founder, Joo Kim
Joo is the extraordinary force behind Be Your Lash and a renowned Lash Artist. In the heart of New York City, is where her journey began in Lash Artistry. It was there that she developed a deep passion for enhancing natural beauty with its diverse and forward-thinking approach to aesthetics, and where she learned an invaluable lesson of individuality in beauty. For ten (10) years, Joo honed her craft, working with clients looking to add that extra sparkle to their gaze, without overshadowing their intrinsic beauty.
Bringing the essence of New York's natural beauty approach to Los Angeles was a dream that Joo carried as she ventured to Los Angeles. The transition was more than just a change of location; it was about merging the fast-paced, quintessential essence of New York’s beauty with the vibrant, iconic flair of Los Angeles beauty. Her goal was clear: to redefine elegance, in a stunning fusion of style and signature technique.
Book with Us
WE BELIEVE IN
QUALITY
TEAM
HEALTH
EXPERIENCE
Materials
We only use the finest products that are organic, non-toxic, and animal cruelty free. Designed with your natural beauty in mind, they minimize the damage to the natural lashes and brows for a gentle, sustainable enhancement.
Team
All our Artists are equally trained to the highest standards to ensure consistent, long lasting, and quality enhancement. Step into your own private and closed door room that’s all about privacy and peace - minus the distractions. No Junior Artists here!
Follow us on Instagram
